Victoria Beckham’s marketing stunt results in chaos

Does she really want a divorce?!

Victoria Beckham’s marketing stunt results in chaos
Stars Insider

12/09/18 | StarsInsider

CELEBRITY Victoria Beckham

Victoria Beckham is receiving overwhelming backlash online after a Facebook marketing stunt went awry. The former Spice Girl launched an online chat app (robot) that would answer questions to her fans digitally as a way to promote her designer brand, however, a glitch in the system had her suggesting divorce from David Beckham. 

According to reports from The Sun, when users asked the system, “Would divorcing David make you happy?” the automated Victoria replied “Very.” Many asked, “Does David’s money make you happy?” To which the robot responded, “Very.”

The online tool even got political, when asked, “What do you think of Theresa May’s eff­orts to navigate Brexit?” Automated Victoria responded with a thumbs-up.

Victoria Beckham has 3.1 million followers on Facebook. Before the social media scandal, the celeb posted a video to her page explaining the marketing feature. She said, “I wanted to let you know that the incredible team at Facebook have created a chatbot version of me, Victoria Beckham, so I can virtually keep you up to date with everything that’s happening during London Fashion Week.”

As many brands have learnt before... sometimes it's better not to interact too much with your fans.


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