Naomi Campbell finally lands her first major beauty campaign
How has it taken so long?!
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CELEBRITY Naomi Campbell
One of the world's most famous supermodels has just landed her first ever major beauty campaign, becoming the spring 2019 face of the NARS beauty brand. As a supremely gorgeous person with three decades of celebrated influence under her belt, not to mention the countless catwalks and red carpets she's walked, it's about time a company embraced her image.
Naomi Campbell was a founding member of the original supermodels, and the only woman of colour among the likes of Christy Turlington, Cindy Crawford, Claudia Schiffer, and Kate Moss. That's why she's responsible for a lot of firsts, like being the first black woman on the cover of French Vogue in 1988, of US Vogue’s September issue in 1989, and of the European edition of Time magazine in 1991.
Make-up artist and photographer François Nars started his cosmetics company in 1994, and has known Campbell since the beginning of her career. “She and I are like family," he says in an Instagram post. "From the start, I have admired her, her beauty, and her style.” It's taken him a long time to give her a beauty campaign with NARS, but he writes, “Naomi is a living icon and brings such strong personality to the camera.”
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“Naomi is a living icon and brings such strong personality to the camera,” says François Nars on the new face of NARS Spring 2019 campaigns, @naomi. “She and I are like family. I have known her since the very beginning of her career. From the start, I have admired her, her beauty, and her style.”
So why has it taken so long? In a 2017 interview, Campbell spelled it out for anyone who was still confused about how her three-decade-long career never included a beauty campaign.
"I’ve never done one for anyone. People say, 'Oh, you’ve got beautiful skin,' and yet I’ve never done one," she said. When asked why that was the case, she gave the interviewer a look that's clearly interpreted as "You know why."
Even one of the most famous supermodels on the planet continues to battle prejudice and racism. But she doesn't want the same for the next generation. That's why she campaigns with modelling veterans Iman and Bethann Hardison—together they are fighting to keep the number of black and Asian girls on covers, catwalks, and in campaigns balanced.
“The reason why Iman and Bethann and I open our mouths for girls like Jourdan Dunn is because we don’t want them to be affected as we were,” Campbell explained.
While her new campaign is a small victory for 2018 and a signal to other big beauty companies, we shouldn't forget that this is a problem that remains persistent. As perplexing as Campbell's case is, it still remains far too likely.
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