Scrunchies are back in style!
90s babies unite!
Some may be unnerved or delighted to know that these fluffy hair ties are back. They were recently spotted on the red carpet, and Urban Outfitters has started selling satin and velvet scrunchies in their stores. Several celebrity A-listers such as Jennifer Lopez and Selena Gomez have been spotted wearing this old favorite.
That’s not all though! According to Women’s Wear Daily, one designer is putting a new twist on this tie by labeling them “hair clouds.” The rebranding was done by Line Sander Johansen, who is the founder of the Danish brand Comfort Objects, due to her mixed feelings about the term “scrunchie.”
Whatever you want to call them, there are some pros and cons to this 80s/90s throwback. Unlike hairbands made from traditional elastics, scrunchies are more gentle on the hair and are less likely to cause breakage. However, the accessory might not hold up as well for people with particularly fine or oily hair.
Love them or hate them, at least for now, scrunchies are back in business.
These celebrities have dated regular people
How much are your favorite Hollywood stars being paid?
Dating rules you should break (and ones you really shouldn't)
FASHION Audrey Hepburn
Audrey Hepburn's guide to timeless style
The fraught and frightening world of the firefighter
Worst-dressed male celebs of all time
CELEBRITY Celebrity feuds
Chris Brown's past beefs, feuds, and battles
Starstruck! Celebs who fangirl over other celebs
The surprising way George Clooney earned his millions
LIFESTYLE Plane crashes
Miraculous stories of plane crash survivors